Atlanta-based Light & Wonder, Inc. announced Wednesday it has delivered its first customized casino title to Caesars Digital in Michigan via its content creation platform, Playzido.
Players using one of two Caesars platforms – the Michigan Caesars Palace Online Casino and Caesars Sportsbook & Casino – will have access to an exclusive version of studio partner HITSqwad Gaming’s Sweet 16 Blackjack game, with the iconic Caesars branding emblazoned across the table and cards.
In the game, players can place a sweet 16 side bet in addition to the standard Blackjack experience.
Recently, Playzido secured a business-to-business (B2B) license in the Great Lakes State to develop localized content alongside independent studios and provide operators with access to new gaming experiences through its proprietary Remote Gaming Server (RGS) platform.
Now Michigan online Blackjack players can experience the new offering.
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“We’re extremely proud to announce our new partnership with Caesars, undoubtedly one of the biggest global names within the casino-entertainment industry,” Stuart Banks, Founder of Playzido, said in a news release. “Not only does this further establish Playzido’s market presence in Michigan but it also aligns perfectly with our strategy of empowering operators to create exclusive and branded content. We very much look forward to working closely with the brilliant team at Caesars Digital and we are super excited about the lineup of games scheduled for release in the upcoming weeks and months.”
Light & Wonder has made a significant Michigan online casinos investment as it recently went live with its new Premium Live Dealer product by Authentic Gaming. All of the company’s games are now delivered from a brand-new studio located in Michigan.
“Providing tailored content for our players is a key focus as we strengthen our existing product portfolio across our platforms,” Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, said in the release. “This branded version of Sweet 16 Blackjack allows our loyal players to enjoy a fun game within a familiar setting, and we are confident Light & Wonder, Playzido and HITSqwad have produced a title that will truly resonate with our audience.”